Summertime wouldn’t be the same without the annual state fair. It is an event that brings people with all interests together in one place. To quote Rodgers and Hammerstein’s “Our state fair is the best state fair,” it’s also the perfect opportunity to get your brand in front of a…
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Outdoor recreation is booming. It is a great way to connect with nature and get some fresh air and exercise. The economic contribution from this segment increased nearly 5% from 2021 to 2022 and those numbers remain strong. Outdoor recreation is an important part of the U.S. economy, providing many…
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Sunglasses are a favorite fashion accessory. The right shades can make or break an outfit. They have been a staple in the modern world since Sam Foster began selling them by the masses in 1929. Branded sunglasses are a great way to promote your business while also promoting fun. They…
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American-made products always have an added appeal when marketing your products in the United States. With events on the horizon like the Fourth of July and the 2024 Olympics, USA-made merch provides the perfect opportunity to display your patriotic pride. According to the 2023 ASI Ad Impressions Study, 54% of…
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School may be out for the summer but it’s never too early to start mapping out ideas for back-to-school merch. The back-to-school season offers a prime opportunity for local businesses to connect with their community and increase brand visibility through promotional products. By choosing items that are useful, appealing and…
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Unique giveaways are essential to help an advertiser stand out. As businesses consider what promotional products to choose for the summer season, a branded cooler may be at the top of the list. To celebrate National Cooler Day on May 24, it’s the perfect season to highlight these versatile products…
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Election efforts are ramping up. This thrusts promotional products to the forefront as candidates vie for support at all levels of government. Any year that boasts a presidential election, the hype surrounding the fateful date in November increases tenfold. With the ballots nearly solidified, the campaign trail will heat up…
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Travel is back! The latest reports indicate that nearly all travel is back to pre-pandemic levels. The global tourism market is valued at $2 trillion. With people back in the travel habit, there are plenty of opportunities to have people pack your brand with them wherever they go. Last year,…
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When considering what promotional product fits your brand, never overlook the almighty pen. Pens are unmatched in their versatility and practicality. A promotional writing instrument garners thousands of impressions over its lifetime. A 2023 study by ASI found that 30% of consumers who received a logoed writing instrument are more…
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