Using promotional products as a retail company can be a game-changer for your brand, offering a range of benefits beyond traditional advertising. Incorporating promo into your marketing strategy elevates your brand’s visibility and builds stronger customer relationships, driving sales and fostering long-term growth for your retail business. Make the right…
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Gifting during the holidays is a crucial marketing strategy that helps businesses show appreciation to both their team and customers. These thoughtful gestures go beyond mere tradition; they foster stronger relationships, enhance brand loyalty and build goodwill. Promotional products are the perfect way to give unique holiday gifts this season.…
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Promotional calendars are a cornerstone in business marketing campaigns. Calendars can mark significant events in history or double as a coupon book for a restaurant or retail chain. The staying power of a single product is nearly unmatched by that of a calendar. A recent ASI study revealed that 62%…
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Breast cancer has touched almost everyone’s lives in one way or another. That is why raising awareness has become essential for entire communities. Be prepared for October and choose promo that advocates for a cure. Whether hosting an educational seminar, a fundraiser to raise awareness or supporting those currently battling the…
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Custom-branded drinkware is a staple in the promotional product industry. The options are nearly endless and can fit any company’s needs. Drinkware has an undeniable staying power with its recipient. According to ASI’s most recent advertising study, 63% of consumers would keep and use promo drinkware for 1 year or…
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Summertime wouldn’t be the same without the annual state fair. It is an event that brings people with all interests together in one place. To quote Rodgers and Hammerstein’s “Our state fair is the best state fair,” it’s also the perfect opportunity to get your brand in front of a…
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Outdoor recreation is booming. It is a great way to connect with nature and get some fresh air and exercise. The economic contribution from this segment increased nearly 5% from 2021 to 2022 and those numbers remain strong. Outdoor recreation is an important part of the U.S. economy, providing many…
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Sunglasses are a favorite fashion accessory. The right shades can make or break an outfit. They have been a staple in the modern world since Sam Foster began selling them by the masses in 1929. Branded sunglasses are a great way to promote your business while also promoting fun. They…
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American-made products always have an added appeal when marketing your products in the United States. With events on the horizon like the Fourth of July and the 2024 Olympics, USA-made merch provides the perfect opportunity to display your patriotic pride. According to the 2023 ASI Ad Impressions Study, 54% of…
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