Gifting during the holidays is a crucial marketing strategy that helps businesses show appreciation to both their team and customers. These thoughtful gestures go beyond mere tradition; they foster stronger relationships, enhance brand loyalty and build goodwill.
Promotional products are the perfect way to give unique holiday gifts this season. They are a great way to build brand recognition and show appreciation to employees.
For employees, receiving a holiday gift from their employer can significantly boost morale and reinforce a sense of belonging and value within the company. For customers, holiday gifting serves as a personalized touchpoint that goes a long way in maintaining and strengthening client relationships.
A custom ornament or a new quarter zip pullover are great products for the time of year, but let your gift go beyond the season. Read on to find our Top 5 gift ideas.
1. Gift Sets
A well-thought-out gift set can leave a positive impression on its recipient. These have the potential to delight the recipient and spread extra cheer. A gift box like the Planter Gift Set lets anyone test out their green thumb. A Bundle and Go hat and scarf set ensures your employees have what they need to stay warm during the chilly winter months. Dress up anyone’s holiday party with a branded Cocktail Gift Set.
2. Food Gifts
People say that food is a universal experience. Share that tradition by giving people a tasty treat to enjoy. A Snowman Tower is a great centerpiece to an employee holiday event that shares appreciation and cheer with everyone in attendance. An Appreciation in a Cooler Bag is a great product to send to your favorite clients so they know how much you value your relationship. Go for more of a savory treat with a Meat and Cheese Box that makes a perfect way to say thank you.
3. Drinkware
Promotional drinkware is a popular and practical choice for corporate holiday gifting, offering a great blend of utility and brand visibility. Keep your choice trendy by choosing a Branded 40oz tumbler for your employees. The Big Joe Travel Tumbler makes a great gift and helps the recipient get their java jolt on the go. A branded coffee cup can be so much more by giving a Stuffed Gift Mug for the holidays.
4. Self-Care
Self-care swag can be a thoughtful way to show appreciation during the holidays, reflecting a company’s commitment to employee well-being and customer care. Items like a Blanket and a Branded Candle can help recipients unwind, promoting a sense of calm and self-care during the often stressful holiday season. Going all out with a Spa Day Set is the perfect way to show how much you care for your employees and customers. This category of gifts is particularly impactful in today’s wellness-focused culture, enhancing your brand’s reputation as one that genuinely cares about the people it serves.
5. Tech Gadgets
Tech products make excellent gifts for corporate holiday gifting, offering a modern and high-tech appeal that resonates with today’s tech-savvy recipients. A Tech Gift Set provides practical, everyday items ensuring your brand remains visible and relevant. Make your brand truly stand out with a gift of a Speaker or Wireless Charger. These gifts cater to the growing need for convenient and efficient technology, making them highly appreciated by both employees and clients.
Ultimately, holiday gifting enhances your brand’s reputation and fosters loyalty, making it a valuable component of your overall marketing strategy. For more inspiration this holiday season, visit our Festive Finds collection or contact a Vernon team member today.