The use of promotional products for government agencies has a deep-rooted history. The buttons used in 1789 to commemorate George Washington’s inauguration were the original promo items.
But its application goes beyond just election products. Government organizations can use these items to inform the public of the services they provide or of an upcoming event. Items like balloons, lapel pins or apparel are just a few examples of how government agencies can help further their goals.
The right merch can help ensure a government agency has the most effective tools to promote your services, enhance event engagement and improve education efforts. These products can support a mission and enhance your message. Here are our top 10 products to put to use for your agency.
Outreach
1. Retro Sunglasses – These make great giveaway items if you are hosting a booth at a fair or tradeshow event. Sunglasses have great application if the event happens to be outside. You could see your brand put to use immediately and potentially become a part of recipients’ daily attire.
2. Can Koozie – The classics never go out of style. Koozies are perfect promo for any group to consider putting its message on. Remind your community of your message, important emergency phone numbers, safety tips, or your agencies’ contact information with a useful piece of promo they’ll keep for years to come.
3. MultiCam Cap – Headwear is a great piece to share not only with people interested in your services but also for volunteers and employees to wear during outreach events. The right cap can become a person’s accessory of choice.
4. Valet Pen – A pen is the ultimate promotional product. It’s an easy outreach opportunity. You have them at your office for people to use and take with them. They also travel with you to the worksite or offsite visit. People love to get pens, so make yours one of them.
5. 12oz Tumbler – Step up your merch game by putting your logo on a drinkware item. These are a perfect addition to people’s tumbler game. As people focus on the importance of sustainability, having tumblers to reuse is more important than ever.
Engagement
1. Foldaway Tote Bag – Bags have a great use no matter what your event. Whether you are at a fair or are a guest speaker at an educational event, you can pack the bag with more information so everyone carries your message home.
2. Retractor Banner – A banner is the perfect item to display your mission at events. The right banner can be used multiple times and help visualize your agency and what you do before people even speak to your representatives.
3. Lapel Pin – These are a staple in the government arena. A lapel pin is the perfect accessory to keep your brand top of their mind when people are seeking your services. A pin can make people into life-long supporters of your agency and its goals.
4. Table Throw – Make a splash at your next event with an updated table throw. With aisles of booths to choose from, a colorful table throw can make your display stand out from the rest. It’s an instant conversation starter to get your message to the people.
5. Custom Patch – Much like the inauguration button, a custom patch is a great choice to commemorate an event. It becomes an instant keepsake that gives your brand a positive impact long after it’s received.
For more ideas on how to incorporate merch into your mission, shop the Government Goods collection. To get your next project started, contact one of our Vernon team members.