American-made products always have an added appeal when marketing your products in the United States. With events on the horizon like the Fourth of July and the 2024 Olympics, USA-made merch provides the perfect opportunity to display your patriotic pride.

According to the 2023 ASI Ad Impressions Study, 54% of consumers would feel more favorable about the advertiser who gave them a promo product if it was made in the USA. The choice to use American-made products offers a multitude of benefits that can enhance your brand’s reputation, ensure quality and support the local economy.

Associating your brand with American-made products can enhance its image. Consumers often perceive these products as higher quality and more trustworthy, which can translate to a positive perception of your brand.

Here are our top four categories of USA-made promotional products and how they can fit your branding strategy. 

1. Apparel

T-shirts, hoodies and caps are popular promotional items that can effectively carry your brand’s message. High-quality American-made apparel can enhance brand perception and provide long-lasting wear.

2. Drinkware

American-made water bottles, mugs and tumblers are excellent choices for your company’s merch. These items are not only practical but also have a wide appeal and long lifespan, ensuring your brand stays visible.

3. Stationery

Folders, sticky notes and calendars are perfect for promotional use and make great giveaways. These items are used frequently, providing continuous and repeated exposure for your brand.

4. Kitchen Products

Everyday items such as food storage bowls, cutting boards and cast-iron skillets that are made in the USA make this popular group of items even more appealing. A quality kitchen merch piece can find it’s way into peoples’ houses for years.  

For more American Made promotional product ideas, visit vernonpromotions.com or reach out to a Vernon team member today.

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