Items that tell a story years after their manufacture date When I joined the marketing team earlier this year, I was nearly 2 years into my tenure at The Vernon Company. My first role was more behind the scenes, but it gave me my first lesson in what the business…
Read More
July is dedicated to America’s favorite dessert National Ice Cream Month is the perfect time to dish up tasty frozen treats and get a scoop for your brand. There is no denying the vast appeal of ice cream when it comes to consumers. More than 200 million people say they…
Read More
The wedding industry was booming in 2022 and the Wedding Report believes the surge will continue in 2023. They estimate there will be more than 2 million weddings this year. With March nearly over, the wedding season is in full swing. Prospective brides and grooms will be planning in full…
Read More
As the world moves forward with the “new normal” post-pandemic, in-person events are back in full swing. There will be approximately three million professional events worldwide with the goal of engaging a variety of target audiences. Set yourself up for success by understanding the importance of event branding. Gain inspiration…
Read More
Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
Branding a business as a company who wants to do good is on trend with how consumers are scrutinizing their purchases. Activism rates are at an all-time high. Companies need to put a considerable focus on making the world a better place. Building your brand is building your image. 81%…
Read More
Business Solutions General Marketing Tips Odds & Ends Promotion Ideas Vernon Cares
(Original Post Updated 3.1.21) Would you be willing to pay a bit more if you knew someone or something was befitting from your purchase? Would you choose to purchase a product from a business that made regular charitable contributions over one that did not? Would you like to get your…
Read More
Business Solutions Marketing Tips Odds & Ends Promotion Ideas
Tech gadgets are more popular in 2021 than ever. In 2020, the in-person (pre-Covid) CES Show, which focuses on the tech industry, was the largest trade show held in the United States. From AI capabilities to smart design, people want to feel like they’re more connected in nearly every…
Read More
Late December is a crazy busy time for most of us. Between the holidays, home life and, this year, mitigating COVID-19 risk, it seems like there’s hardly enough time to address the year-end needs for your small business. Whether it’s tax preparation, evaluating the business, or dealing with employee issues…
Read More
If you’re like most Americans (nearly 65% of the population), you make resolutions at the start of each year, with the hope that you can follow through on them. But in reality, few of us do. Personally, I love the idea of a new and improved me, but I can…
Read More
