The Vernon Comapny

Archive for January, 2019

Brand colors matter more than you might think.

Consumers make subconscious decisions about products and brands based on color, so be sure you are making conscious color decisions on behalf of your business. Did you give your brand a personality when you gave it a color? In the same way that a parent names a child, companies name their brand. But…perhaps the color […]

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2019 Color of the Year

PANTONE 16-1546 Living Coral emits the desired, familiar, and energizing aspects of color found in nature. In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind. Lying at the center of our naturally vivid and chromatic ecosystem, PANTONE Living Coral is evocative of how […]

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